MARKETING & CAMPAIGN
ELECTION CAMPAIGN ADVERTISEMENT
One of the most challenging yet rewarding aspects of election campaigns is designing newspaper ads for candidates. These ads convey the candidate’s message while aligning with the brand’s look and feel, all within tight deadlines and strict specifications. I create dynamic, eye-catching layouts with strong typography hierarchy and concise, impactful messaging
CRAFT CARTON CAMPAIGN
This campaign introduced the most sustainable carton made from unbleached, fully recyclable paper. I quickly developed a concept with a brown craft background, hand-drawn illustrations, and bold, playful fonts. I also designed the Instagram post and other materials, including the content concept. The campaign was widely recognised, won multiple awards, and left me very satisfied.
NEW PRODUCT LAUNCHING CAMPAIGN
One of my main duties at Brownes Dairy is designing key visuals for new product launches. Each product has a unique audience and sales focus, so I use different font and color combinations while still following the masterbrand guidelines. Working with multiple brands is challenging, but I focus on simple, engaging graphics that highlight each product’s main benefits.
Post a comment