
PACKAGING & VISUAL IDENTITY

CLUB CHEDDAR OUTER PACKAGING & VISUAL IDENTITY
Brownes Dairy Club Cheddar was one of the biggest launches of 2024. I designed the outer packaging that reflects its crispy, sharp flavor while keeping a unique look. The visual identity was carried through event backdrops, signage, and packaging, creating a strong and consistent brand presence.

CHINESE NEW YEAR YOGHURT PACKAGING (SINGAPORE)
To celebrate Chinese New Year, Brownes Dairy created special festive packaging for the Year of the Snake. I was responsible for the design, balancing the snake’s strong symbolism of prosperity and wealth with a friendly yet powerful look. After many refinements, the final design came to life and was well received in Singapore.

SANTA'S FAVOURITE MILK PACKAGING & VISUAL IDENTITY
For Brownes Dairy, I crafted festive packaging and campaign designs with playful holiday elements like jolly Santa and vibrant, warm colors. This included Christmas labels, large-format signage, bus wraps, and digital designs, all capturing the joyful, family-friendly spirit of the brand and spreading holiday cheer.

ROSSMOYNE KINDERGARTEN LOGO & VISUAL IDENTITY
Contributing to the community is one of life’s greatest values. When my little one was in kindy, I had the chance to help refresh its old branding from over 10 years ago. The new design focused on vibrant, simple messaging that captured the delightful, positive energy of kids, using green and natural, rainbow-inspired colors from the grass and rainbow.
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